Industry Insights

Case Study: Custom Caps with a Budget Cap

Jan 10

Description: Custom Cap Industry: Trade Show/Convention/Events What it was purchased for: A major national racing event was looking for giveaways to hand out to folks in suites and VIP sponsors. ...

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Industry Mini Dive: The Trucking Industry

Jan 3

The trucking industry is an essential part of the economy, transporting goods across the country and keeping businesses running smoothly. With such an important role, it's crucial for trucking comp...

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Case Study: Resort Incentive Yields Oceans of Opportunity

Dec 27, 2024

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guest...

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6 Rainy Weather Promotions

Dec 20, 2024

Spring is finally here! You know what that means: flowers are blooming, birds are chirping, and the days are getting longer. It also means lots of rain, from light spring showers to booming thunder...

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Decoration Methods, Simplified: Part II

Dec 13, 2024

In our recent post Decoration Methods, Simplified: Part I, we introduced you to several different types of decoration methods for promotional products. Because there are SO many options, now we're ...

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Promo to Keep Your Home Squeaky Clean!

Dec 5, 2024

Want to keep your clients' homes fresh for the season? Here are the top items for a squeaky-clean home! Mini Duster Keep your household clean and dust free with this handheld duster! This item is...

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Case Study: Let the Games Begin!

Nov 28, 2024

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. ...

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6 Promotional Products That Put the “Fun” in Fundraiser

Nov 21, 2024

Promotional products can help your fundraising event get donors in the giving spirit and maximize the amount of money you raise for charity. These 6 products for fundraisers show off your charitabl...

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6 Reasons You Need a Company Store

Nov 14, 2024

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

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Case Study: Don't Bottle It Up

Nov 7, 2024

An oil & gas company was building employee gift packages that would appeal to their entire workforce during the COVID-19 public health crisis. With employees working both at home and continuing to ...

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Case Study: A Shoe-In

Oct 30, 2024

Golf Mesh Shoe Bag for Association Tournaments A national golf association wanted a giveaway item for golfers in weekend tournaments and high school students considering golf at the collegiate lev...

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Say Cheese!

Oct 23, 2024

Can't get enough of this milk-based product we call cheese? Whether it's presented on a charcuterie board or straight off the wheel, cheese is a delectable treat for us all (as long as you're not l...

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Case Study: Let Them Eat Cake!

Oct 16, 2024

Objective A bakery owner had built solid connections with other service providers within their local event industry. But they were looking to grow their business within the wedding market. Pro...

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16 Ways Color Affects Your Branding and Marketing

Oct 9, 2024

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

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10 Promo Products for Auto-Lovers

Oct 2, 2024

Grab your keys and prepare for a Bo Duke slide across the hood of your car. It's time to take a look at 10 promo products for auto-lovers. For this list, we put together a travel-bag of gear worthy...

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6 Promotional Products to Fit Your Budget

Sep 24, 2024

Branding: it's something that every company needs but there can be a common misconception that you need a large budget to get started. That's not the case! Branding and promoting your company doesn...

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Case Study: It's in the Bag

Sep 17, 2024

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students w...

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Everything You Need to Know About Flash Drives

Sep 10, 2024

In today's digital age, where everything is stored in the cloud, you may think that flash drives have gone the way of the floppy disc. But we're here to tell you that these handy little hard drives...

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Just The Essentials: 6 Promo Essentials Everyone Needs

Sep 3, 2024

Sometimes, the best promotional tools are just the essentials! These products are the perfect items to have on hand for those last-minute meetings, sales calls, and more! Red & Black Desk Pad ...

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10 Must-Have Tech Products and Accessories

Aug 26, 2024

If you want to give your brand a modern and fresh new identity try throwing some cutting-edge tech gadgets into your marketing mix. The wave of wireless charging options, portable speakers, and wea...

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Case Study: The Write Stuff

Aug 19, 2024

Description: Rumba Pen Industry: Automotive What it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country. How it was distributed: P...

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Your Guide to Promo Hats

Aug 12, 2024

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

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5 Promotional Products that Give Back

Aug 5, 2024

Are you looking to capture people's attention? For a promotion that really packs a punch, consider choosing a product that partners your organization with a social good program. By giving back to a...

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12 Coolest Squeeze Products to Relieve Your Stress

Jul 29, 2024

Admit it, when you get a goodie bag full of promotional products, or you see a booth at a trade show - you immediately gravitate towards the stress relievers. Stress relievers have evolved well bey...

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Giving Back: The Importance of Corporate Social Responsibility

Jul 22, 2024

Whether you're putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a better ...

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How to Make Rush Orders Less Stressful

Jul 14, 2024

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that's okay! Getting your order in last minute doesn't me...

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Salute Our Troops!

Jul 6, 2024

It doesn't matter if you're Army or Navy, Marines or Air Force or if you protect our home within the National Guard. We are proud to stand behind all of our vets - from World War II and on. We are ...

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4 Products to Help Save the Rainforests

Jun 29, 2024

Did you know that a new animal species is discovered in the Amazon Rainforest every two days? From pink dolphins to black caimans to jaguars and tiny frogs, the rainforest is home to some of the wo...

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10 Promotional Products for Healthy Living

Jun 22, 2024

We all strive to be our best selves, but sometimes it's easier said than done. We can all make excuses to make unhealthy choices. Your niece has a birthday and it would seem rude to turn down that ...

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Case Study: Snack Pack It!

Jun 15, 2024

Vertical Market: Hospitality Product Use: Gift with Enrollment Promotion: An ocean excursion company chose the Igloo(r) Marine Backpack Cooler as a gift with enrollment for customers participatin...

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Case Study: The Techno Pup!

Jun 8, 2024

A software company creates attention at tradeshow events with custom plush animal mascot giveaways. This plush Leonberger Dog Mascot for the company as giveaways at trade shows and other marketing ...

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Case Study: Keep Warm Buddy Set

May 31, 2024

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. They...

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Case Study: Write to Paradise!

May 24, 2024

A 5 Star Resort wanted to ensure its guests received the best experience. To encourage feedback on services provided, guests were offered a coupon for use at their next visit in return for com...

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7 Ways to Take Advantage of Your Lunch Break

May 17, 2024

Taking a lunch break is important. It's a time when you can step away from your computer and have a little “me” time. Your lunch break should be a time when you can unplug and stop thin...

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Case Study: Fresh Mesh Promotions

May 10, 2024

Market: Real Estate Product Use: Incentive Gift Promotion: A high-end resort selected the Atlantis Mesh Beach Tote as an incentive gift for the visitors who attended their timeshare presentatio...

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Your Guide to Decoration Methods: Part 1

May 3, 2024

How do you decide which type of decorating method to use when so many possibilities are available for customized apparel and products? Each decorating choice has various advantages. In this blog, w...

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Case Study: Attract New Customers

Apr 25, 2024

As part of their new corporate wellness program, the company wanted to stress the importance of healthy nutrition to its employees. Along with literature, discount memberships at a local health clu...

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9 Holiday Gifts Your Clients Will Adore!

Apr 18, 2024

The holidays are here, and that means it's time to gear up and pick out the perfect gifts for your clients! From charcuterie kits to journals - these holiday gifts are perfect for the whole office ...

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6 Products to Welcome Students Back to School

Apr 11, 2024

"Don't you just love New York in the fall? It makes me wanna buy school supplies. I would send you a bouquet of newly sharpened pencils if I knew your name and address." Tom Hanks said it bes...

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6 Things You're Missing out on by Not Using Promotional Products

Apr 4, 2024

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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5 Healthy Tips for Business Trips

Mar 28, 2024

So, you're traveling for work again. There are only 365 days in the year, can you recall how many days you've been on the road? It doesn't matter if you are traveling internationally to Hong Kong,...

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Let's Get Physical! 9 Promo Products for Personal Trainers, Gyms, and More

Mar 21, 2024

Physical fitness is an integral part of leading a healthy life, but it's not always easy to accomplish on one's own! That's where personal trainers, gyms, and fitness classes come in. If you own a ...

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8 Paw-some Promotional Products for Dogs and Dog Lovers

Mar 13, 2024

Whether you work with animals or want to show that your business is pet-friendly, there are plenty of products that will win over every dog breed! Here are 8 of our favorite pet products. Colla...

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6 Unique Eco-Friendly Promo Products to Feel Good About Giving

Mar 6, 2024

Carl Sagan once wrote, "preserve and cherish the pale blue dot; it's the only home we've ever known." And as we look towards the future of our planet, it has now become more important than ever to ...

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How to Reduce Stress on the Job

Feb 27, 2024

Here are some interesting stats for you. More than 157 million Americans are part of the U.S. workforce. Considering that number, did you know that workplace stress is responsible for up to $190 bi...

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Encore-Worthy Promo products

Feb 20, 2024

Dance is a world-renowned artform that converts song into movement and story. Ballet dancers are known for grace, athleticism, and musicality. Whether you have a dancer in your life or celebrate th...

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Case Study: A Not-So-Silly Idea

Feb 13, 2024

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun...

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What Millennials Want (And How to Work With Them)

Feb 6, 2024

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

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Oh My Gourd! 5 Drinkware Products to FALL For!

Jan 29, 2024

Do you love fall most of all? Needing drinkware that can keep beverages hot or cold, day or night? These beverage holders won't give you a fright! We put together the top five drinkware items tha...

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Perk Up Your Pet! 5 Promo Products Your Pets Will Beg For

Jan 22, 2024

Our pets are our family, and they deserve the best of the best when it comes to promotional products - just like humans do. So we've picked six perfect products for your customers' fluffy companion...

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Work Hard, Play Harder: 6 Promotional Products to Promote a Healthy Lifestyle

Jan 15, 2024

Whether you're playing a team sport, working out, running a marathon, or going to the game, these promotional products are built to fit any active lifestyle! Add your logo to any of these promot...

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Top Promo Products That Won't Break the Bank

Jan 7, 2024

On a tight budget? Get more bang for your buck with these budget-friendly promo products! Paracord Bracelet with Whistle Going on a great adventure? Suit up with the ultimate hiking accessor...

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Your Guide to Promotional Shirts

Dec 31, 2023

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

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6 Helpful Tips to Address Unhappy Customers

Dec 24, 2023

It's the moment you dread. The phone call you don't want to pick up. The review you're scared to address. Responding to unhappy customers seems like a chore. It can be overwhelming and humiliatin...

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Case Study: Back in Business

Dec 16, 2023

A behavioral health practice was preparing to reopen when shelter-in-place orders were lifted. However, they needed a way to communicate the enhanced safety protocols they put in place to patients ...

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12 Perfect Pediatric Products for Babies

Dec 9, 2023

Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...

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6 Branded Work From Home Essentials Your Employees Need ASAP

Dec 1, 2023

Who says you can't still spoil your employees if they work from home? Make everyone's day a little brighter with these super useful promo products! Temblor Speaker + Wireless Charger Shock the...

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For The Win! 6 Perfect Awards To Celebrate Your Team

Nov 24, 2023

Who doesn't love to be recognized for all of their hard work? Celebrate your team and all of their accomplishments this year - from reaching sales goals to hitting those deadlines - with these perf...

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Case Study: Paw-se and Appreciate the Little Things

Nov 17, 2023

Description: Big Paw Bear Industry: Health Care / Pharmaceutical What it was purchased for: A senior living community was looking for holiday gifts for their residents. How it was distributed: W...

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Case Study: A Comforting Friend

Nov 9, 2023

This ambulance service is very active in its local community. They use this plush Saint Bernard for children faced with the trauma of when an ambulance is needed. They consider their Saint Bernard ...

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6 Books That Every Business Owner Should Read

Nov 2, 2023

As business owners, it's crucial to understand the trends that affect your industry and your company. Each day, you consume an incredible amount of data, statistics, and research. However, it's als...

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5 Outside-the-Box Promotional Products for Your Next School Order

Oct 25, 2023

If you've ever placed an order for promotional products for a school, you have probably seen your fair share of t-shirts and baseball caps. And trust us, those are definitely important! Wearables a...

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5 Men's Wearable Promotional Products for the Office and Beyond

Oct 18, 2023

It's fun giving out promotional products like fidget spinners and stress balls, but sometimes you need an option for the guy that likes to keep it a bit more professional. These business casual ...

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5 Out of the Box Promotional Products We Love…and You Will Too!

Oct 10, 2023

We've all been stuck in the same rut while trying to come up with some original ideas to appeal to customers. Are you in need of some extra product inspiration? If so, here's a little extra cup ...

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Case Study: Save the Date, Save the Day

Oct 3, 2023

Description: Trifold Calendars Industry: Banking What it was purchased for: A local bank wanted a way to thank their new customers with a promotional gift item that would have a high perceived va...

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Using Customer Profiles to Find the Perfect Promo Products

Sep 26, 2023

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

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A Plus Aprons to Wow Any Chef

Sep 18, 2023

Cooking up a storm can create a mess! Make sure to have the right gear with an out-of-this-world apron! Artists, chefs, bakers, and more will be delighted with a one-of-a-kind apron! 1. 100% Cot...

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Case Study: Sign the Deal

Sep 11, 2023

In the fall, a car dealership introduced a new model and promoted it to potential customers. The car dealer purchased a mailing list and merged it with its own database. The Ranger Stylus Sati...

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Case Study: Fun in the Sun

Sep 4, 2023

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of d...

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6 Purr-fect Promo Products for Cat Lovers

Aug 27, 2023

Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...

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8 Corporate Gifts for Your Employees

Aug 20, 2023

The employees are the backbone of every company. And when your employees have been working hard all year to bring in tremendous results, nothing conveys your appreciation more than a corporate gift...

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Swing, Batter! The Best MLB Promotions

Aug 12, 2023

Looking beyond the peanuts and Cracker Jacks, there are some creative new promotions heading to major league baseball stadiums this season! The tradition of these MLB giveaways dates all the way b...

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12 Promotional Products for Safe Travels

Aug 5, 2023

Whether you're traveling by plane or by car, it's important to stay safe and comfortable. As COVID-19 cases continue to fall and the amount of vaccinated people rises, business travel is beginning ...

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6 Ways to Get More Done Every Day

Jul 29, 2023

From the moment you get to work in the morning, you're probably planning all the things you intend to get done. By the time you head home, you may wonder how the day got away from you! We're all lo...

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Old School vs. New School Promo Products

Jul 21, 2023

It's no secret – people love “vintage” products. Just look at the huge resurgence in vintage clothing that began in the early 2010's and you'll see what we're talking about! For e...

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Case Study: Make a Spectacle

Jul 14, 2023

Description: Rubberized Sunglasses Industry: Broadcast Media / Telecommunication What it was purchased for: A vampire-based television show hosted blood drives at outdoor events. These were given...

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The Power of Promo: Why People Love Freebies

Jul 7, 2023

Getting free items can feel like winning the lottery. Whether it's a free sample at the grocery store or a free trial of your favorite streaming service, it is always exciting to get something for ...

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5 Environmentally-Friendly Promotional Products

Jun 29, 2023

How about that Earth, huh? She sure is something. Fortunately, there are plenty of people in the promotional products industry that feel the same way. In fact, we can offer you thousands of product...

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Case Study: A StuPENdous Promotion

Jun 22, 2023

Description: Dart Pen Industry: Technology What it was purchased for: A data storage company wanted an item they could put on their company store website in which branches or divisions could purc...

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3 Things Every Busy Professional Needs

Jun 14, 2023

If there's one thing we never have enough of, it's time. We haven't quite figured out a way to freeze time yet, but we have found ways to save it. If you're a busy professional, these three FREE pl...

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6 Stuffed Animals to Cuddle Your Way to Happiness

Jun 7, 2023

Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...

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5 Simple Tips to Organize and Run Effective Meetings

May 31, 2023

If you work from 9 to 5, chances are you've sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn't matter the industry you are in, meetings are inevitable....

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8 Elegant & Engravable Promotional Products

May 23, 2023

The promotional products industry has become so successful for one reason: people like free stuff. It's true! So, how do you know which of the millions of products you want to be associated with yo...

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Case Study: Sometimes You Just Need to Vent

May 16, 2023

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their b...

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Case Study: Pull Up a Chair and Stay Awhile

May 9, 2023

Description: Foldable Chair Industry: Education/Sports What it was purchased for: A high school wanted to purchase an item they could resell to the parents in the spirit shop for fundraising doll...

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Case Study: You've Got the Power

May 1, 2023

A gym wanted to promote their additional personal training services. The client gave the Compact Aluminum Power Bank 4000 mAh away to new clients who booked an initial consultation with a trainer. ...

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Case Study: A Picture is Worth...a Nice Donation

Apr 24, 2023

Description: Folded Photograph Card Industry: Fundraising What it was purchased for: A historical preservation society needed invitations for their annual dinner. A board member donated their pho...

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Case Study: YUKON 17 oz. Double Wall Party Cup for the Sustainability Win

Apr 17, 2023

Surf-inspired activewear brands like ROXY(r) are stoked with our YUKON design-fondly known as The Party Cup(tm). It's double-wall insulated, so it keeps refreshments cool on the beach while the t...

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Case Study: Bear With Us

Apr 10, 2023

Description: Plush Big Paw Bear with Shirt Industry: Financial Services / Banking What it was purchased for: A bank chain needed a product for tellers to hand out to new account members. How it ...

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7 Ways to Instantly Make Your Website More User-Friendly

Apr 2, 2023

With more and more people preferring to conduct business exclusively online, a user-friendly website isn't just desirable, it's required if you want to be successful. These seven tips will help you...

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Why You Should Be Having More Fun at Work

Mar 26, 2023

In the past, the words “work” and “fun” were two very different concepts that could never be caught in the same sentence. The old school rationale taught us that if you are ...

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Case Study: I Was Framed!

Mar 19, 2023

Objective: The city was celebrating National Public Works Week with a community event. The event provided education for community members, as well as games for entertainment. Event planners wante...

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5 Promo Products for the Stay-at-Home Worker

Mar 12, 2023

Working from home has become the norm these days. It's also becoming increasingly difficult to separate our professional lives from our personal lives. From trying to make deadlines, cooking dinner...

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The Power of Perceived Value

Mar 5, 2023

In marketing terminology, perceived value is what consumers think a product is worth to them. Outside factors like personal memories or associations, celebrity endorsements, resemblance to a higher...

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8 Promotional Products That Grow!

Feb 26, 2023

Now, more than ever, people are looking toward eco-friendly companies. They want to know what their favorite brands are doing for sustainability and limiting their carbon footprint. So we picked ...

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7 Promotional Products for Law Firms

Feb 19, 2023

If you're in the law business, you know that brand recognition is everything. In fact, repeat clients and referrals are some of the top avenues through which law firms gain business. If you're look...

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Case Study: The Weather is Snow Joke

Feb 11, 2023

Description: Keep Warm Buddy Set Industry: Education What it was purchased for: A local school was looking for a fundraiser item to help older kids raise money for an overnight camping trip. ...

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4 Fantastic Promos for Senior Citizens

Feb 4, 2023

Did you know that by 2060, there will be an estimated 98 million people in the United States who are 65 or older? With the generational divide between Millennials and Gen Zers taking up a lot of co...

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7 Financial Products That Are a Great Investment

Jan 28, 2023

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These 7 products can be used as financial seminar gifts, banking giveawa...

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Your Customers Won't Want to Remove These Promotional Products From Their Desks

Jan 21, 2023

At the end of the day, promotional products are really all about getting brands out in front of people to grow awareness and ultimately, increase sales! If you want to get strategic, there are a co...

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Perk up Your Promotions With These 6 Coffee Products

Jan 14, 2023

Coffee enthusiasts will love these promotional products that look like they're straight from the coffee shop! Millions of people drink coffee and tea every day, even multiple times a day which mean...

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Case Study: Roll Up in Style

Jan 7, 2023

Description: Roll-Up Blanket Industry: Corporate / Fortune 500 What it was purchased for: A reward to employees for good service. How it was distributed: These blankets were mailed to locations ...

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Case Study: Promo'd to a Tee

Dec 30, 2022

As part of a newly developed corporate social responsibility initiative, an insurance company instituted an annual “give back” day where employee groups volunteered in their communities...

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Case Study: Yes, We Can!

Dec 23, 2022

Description: Kan-Tastic Industry: Food & Beverage What it was purchased for: Fast-food chain giveaway for college football night. How it was distributed: The vendor handed the Kan-Tastic out a...

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School's in Session: 7 Essential Supplies for Students

Dec 15, 2022

Students are back in the classroom and parents are scrambling to purchase all of the necessary supplies on each teacher's checklist. From three different types of pencils, calculators, and folders ...

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6 Awarding Rewards for Your Employees

Dec 8, 2022

Since the beginning of the corporate award dinners, the same type of glass award has been presented at each one, whether it is a banquet, end-of-year party, or even just a company-wide meeting. Whi...

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Case Study: Safety First

Nov 30, 2022

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a bra...

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'Tis the Season to Bring out Our Favorite Holiday Gift Ideas!

Nov 23, 2022

It's that time again! The holidays are around the corner and you're probably thinking about everything you need to do between now and the new year. For most of us, that includes client and employee...

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Lanyards: Everything You Need to Know

Nov 15, 2022

When it's time to choose the perfect lanyard for your company or organization, you may not be aware of all the things to consider when purchasing your new supplies. Lanyards come in many different ...

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What Makes Gen Z Tick?

Nov 8, 2022

It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...

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6 Products for the Aspiring Home Chef

Oct 31, 2022

Thanks to innovations like grocery delivery and ready-to-cook meal kits, people are cooking more at home. From the humble peanut butter and jelly sandwich to gourmet dishes and fancy cakes, it take...

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Branding 101: What Makes a Brand Powerful

Oct 24, 2022

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

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Case Study: Getting Bent out of Shape for More Business

Oct 17, 2022

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the...

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Case Study: Wine for the Win

Oct 9, 2022

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three...

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Case Study: Real Modern Recognition

Oct 2, 2022

Market: Finance Product Use: Employee Recognition Promotion: A wealth management firm selected the Samsonite Executive Computer Backpack as an employee recognition gift. At the company's year-e...

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Advice for Getting the Most Out of a Business Trip

Sep 24, 2022

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

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Case Study: Where Has Your Pen Been?

Sep 17, 2022

Products Javalina Splash(r) Pen Industry Technology Application Contest An internet company created a branded website for a promotion called “Where has your pen been?”...

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Let's Get Physical With These Activewear Promo Products

Sep 10, 2022

Activewear promotional products are a great option for company wellness programs, fitness centers, or any brand promoting an active lifestyle! Exercise is an important part of our overall wellness ...

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Case Study: Do the Wave

Sep 2, 2022

Market: School Objective: A school's athletic program was struggling to pay for recurring expenses. Game attendance had dropped over the previous year, and alumni attendance was weak. The schoo...

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Cook Up a Storm With These 5 Promotional Products

Aug 26, 2022

There are hundreds of cooking gadgets that claim to make people's lives easier but many of them end up collecting dust in the junk drawer. We've found the best and most useful kitchen products that...

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Case Study: Take a Map!

Aug 18, 2022

Objective: A university wanted a practical handout to give to prospective students, alumni, and other campus visitors. The handout was intended for first-time visitors and those who hadn't been o...

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Get Ready for Game Day! 5 Promotional Products for Sports Teams

Aug 11, 2022

Having high-quality equipment and gear is an important part of every team no matter how big or small. When your team walks out onto the field, you want them to stand out from the crowd and show off...

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These Are the Tech-Savvy Promotional Products You Are Looking For

Aug 3, 2022

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

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Yes, There's a Difference: Everything You Need to Know About Pens

Jul 27, 2022

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...

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No Fin Can Compare to These Shark Products

Jul 19, 2022

Sharks are some of the ocean's most beautiful creatures. With over 500 species and more being discovered, the world of sharks is absolutely fascinating, from the deep sea Greenland Shark which can ...

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Case Study: Spec-Tacular Promotions

Jul 12, 2022

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year's Spring Break in Jamaica for an MTV event t...

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Case Study: A Prom Ticket Keepsake

Jul 5, 2022

A Prom Ticket Keepsake Organization High School Product Featured Neoprene Bracelet Goal of Promotion Issuing prom tickets ...

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Case Study: It’s a Date!

Jun 27, 2022

Description: Desk Calendar Industry: Insurance What it was purchased for: A local insurance agent wanted a way to connect with customers, and capture new leads, with a useful promotional item tha...

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Top 3 Color Trends for 2022

Jun 20, 2022

Your promotional products color palette plays a significant role in the decision-making process. One of the biggest reasons colors influence consumer behavior is that individuals want to stay on-t...

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7 Fitness Promotional Products to Help You Stay in Shape

Jun 13, 2022

Exercise is an important part of our overall wellness and many companies are using wellness initiatives to promote healthy choices like regular exercise. Whether your company is encouraging physica...

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How to Manage the Workload of a Leader

Jun 6, 2022

We all have a superstar in the office. They're the ones who get all their work done before the deadline, befriend everyone in the office, manage an entire team, and still make it to the gym every d...

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10 Luxurious Products for Your VIP Customers

May 29, 2022

Most people crave the feeling of class, power, and status that comes with enjoying luxury products. Those who claim they don't, just haven't gotten a chance to experience it for free. So, what bett...

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Case Study: Pillow Box

May 22, 2022

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. P...

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A Lunch That Packs a Punch

May 14, 2022

Description: 3 Section Lunch Container Industry: Healthcare What it was purchased for: A hospital was looking for a unique lunch packet for nurses, doctors, and anyone else employed at any of the...

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6 Promotional Products That Put Safety First

May 7, 2022

Whether it's on a construction site, warehouse, or a laboratory, it's always important to help your workers stay safe. Encourage your employees to make safe choices all year long with these safety-...

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Give Your School Clubs a Boost With These Promotional Products

Apr 29, 2022

School clubs are an essential part of student life, and we've got the essential pieces you need to make the clubs a big success. These are promotional products that you can use for both to help ide...

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Know Your Shades: 4 Types of Iconic Sunglasses

Apr 22, 2022

“The future's so bright, I gotta wear shades.” - Timbuk 3 Sunglasses have been and always will be one of the most popular promotional products. Why? Because practically everyone wears ...

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8 Dental Products That Will Make You Smile

Apr 14, 2022

Promotional products are great for handing out after patient visits, at conferences and events, or to have available in your reception area. Here are our 8 favorite dental promotional products that...

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Case Study: Go Green or Go Home

Apr 7, 2022

Item: goingreen(tm) Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company's service...

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Your Graphic & Web Design Cheat Sheet

Mar 30, 2022

The world of graphic and web design is complicated and there is a lot of terminology out there to learn. To help you out, we've put together a cheat sheet with answers to some of the top graphic de...

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6 Things You're Missing Out on by Not Using Promotional Products

Mar 23, 2022

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

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5 Invaluable Marketing Books to Help Grow Your Brand

Mar 8, 2022

In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...

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Case Study: Employee Appreciation Gift

Mar 1, 2022

A company with many sales representatives needed an item for their top sales performers. Since their sales staff has both men and women, they needed an item that could be used by either gender. The...

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You Need More Cowbell

Feb 21, 2022

Description: Cowbell Industry: Sporting Events, Athletics What it was purchased for: A charity marathon coordinator wanted a giveaway that spectators could use to cheer on their runners. They cho...

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Tried and True: Classic Promotional Products

Feb 14, 2022

There are some things out there that are just undisputed classics – and when you think of a classic, what goes to your mind? Maybe it's a classic car like a 1950s era Cadillac, or perhaps it'...

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5 Office Toys That Will Bring Your Brand Joy

Feb 7, 2022

Look around your office and you will probably find that your coworkers' desktops are riddled with a variety of knick-knacks, toys, puzzles, and stress balls. Office toys are a great way to stay ...

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5 Awesome Recreational Wearables

Jan 31, 2022

Did you know that wearables are the #1 best-received promotional product? Add your logo to these fresh wearables and make your brand a walking advertisement with innumerable impressions all year lo...

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5 Pitch Perfect Products for Musically Talented Individuals

Jan 24, 2022

We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo ...

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You Can Bank on These 7 Promotional Products

Jan 16, 2022

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giv...

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How Promo Products Can Make a Lasting Impression

Jan 9, 2022

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

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25 Insane Facts About Promotional Products

Jan 1, 2022

You don't have to work in the field of promotional products to notice the impact they can have on any organization's marketing efforts. As the most effective medium of advertising across all genera...

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Case Study: A

Dec 25, 2021

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give ou...

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Sustainability & Environmental Responsibility: Why it Matters

Dec 18, 2021

As the reality of our planet's changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 2018 ...

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Branding 101: Let’s Talk Logos

Dec 10, 2021

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

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The Secrets to Attracting Ideal Customers

Dec 3, 2021

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you're not attracting yo...

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Case Study: Jamming Out

Nov 26, 2021

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the...

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How to Juggle Work and Life Balance Like a Boss

Nov 19, 2021

Sometimes life gets hard. You don't have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can ge...

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Case Study: Happy to Hang Around

Nov 12, 2021

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appo...

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Case Study: Life of the Mardi

Nov 5, 2021

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wan...

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How to Gain Inspiration in 5 Minutes

Oct 28, 2021

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an a...

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The Best Apps For Organization

Oct 21, 2021

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

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7 Retro Products That Will Turn Back Time

Oct 14, 2021

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seve...

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Case Study: Sharper Students

Oct 7, 2021

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocate...

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6 Paw-some Promos for Pets and Vets

Sep 30, 2021

For vets, groomers, doggie daycares, and more, pet care is more than a hobby – it's a lifestyle. While puppies don't have any purchasing power, promoting your pet-centric business to dog o...

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Case Study: A Gift to Build a Dream On

Sep 23, 2021

Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at th...

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7 Promotional Products That Help You Prepare for the Unexpected

Sep 23, 2021

It's always important to have emergency plans in place for when the unexpected happens. There is no substitute for good preparations! These promotional products help you ensure you are prepared in ...

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Reusable vs. Disposable Items

Sep 23, 2021

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cu...

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TIP # 121 - BRAND NAME DRINKWARE

Oct 23, 2018

Co-brand with a recognized name in retail drinkware.

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TIP # 349 - PACKAGE IT UP!

Oct 15, 2018

Consider using custom packaging to create a retail, upscale look that will be remembered.

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