INDUSTRY INSIGHTS

5 Pitch Perfect Products for Musically Talented Individuals

Jan 24

We all have talented musicians in our lives. Whether they can shred on an electric guitar or have tried out for the local singing competition, some people are born to make music. Here are 5 promo pro...

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You Can Bank on These 7 Promotional Products

Jan 16

Finance-themed promotional products are a great marketing investment and help increase brand awareness and customer loyalty. These seven products can be used as financial seminar gifts, banking giveaw...

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How Promo Products Can Make a Lasting Impression

Jan 09

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how you...

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25 Insane Facts About Promotional Products

Jan 01

You don’t have to work in the field of promotional products to notice the impact they can have on any organization’s marketing efforts. As the most effective medium of advertising across a...

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Case Study: A

Dec 25, 2021

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...

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Sustainability & Environmental Responsibility: Why it Matters

Dec 18, 2021

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a 20...

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Branding 101: Let’s Talk Logos

Dec 10, 2021

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element t...

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The Secrets to Attracting Ideal Customers

Dec 03, 2021

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attracting...

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Case Study: Jamming Out

Nov 26, 2021

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

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How to Juggle Work and Life Balance Like a Boss

Nov 19, 2021

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, can...

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Case Study: Happy to Hang Around

Nov 12, 2021

Description: Standard Door Hangers Industry: Automotive What it was purchased for: A collision center wanted to increase the number of customer satisfaction survey responses and boost online appoint...

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Case Study: Life of the Mardi

Nov 05, 2021

Market: Hospitality Objective: With their event scheduled close to Mardi Gras, event planners wanted to provide a themed goodie package for attendees with giveaways from event sponsors. They wanted...

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How to Gain Inspiration in 5 Minutes

Oct 28, 2021

People demand a lot of creativity from professionals these days. We live in an era of media overload, where viral video marketing and colorful infographics have become accepted means to engage an audi...

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The Best Apps For Organization

Oct 21, 2021

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar remind...

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7 Retro Products That Will Turn Back Time

Oct 14, 2021

Do you ever have that moment when you look at something and you get an overwhelming surge of nostalgia? Everyone loves a good throwback, especially when it's a cool, vintage product. Below are seven r...

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Case Study: Sharper Students

Oct 07, 2021

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advocates n...

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6 Paw-some Promos for Pets and Vets

Sep 30, 2021

For vets, groomers, doggie daycares, and more, pet care is more than a hobby – it’s a lifestyle. While puppies don’t have any purchasing power, promoting your pet-centric business...

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Case Study: A Gift to Build a Dream On

Sep 23, 2021

Description: Medium Pillow Box Industry: Healthcare Personalization The pillow box was modeled after designs used at a charity golf tournament benefitting the hospital. Because children at the h...

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7 Promotional Products That Help You Prepare for the Unexpected

Sep 23, 2021

It’s always important to have emergency plans in place for when the unexpected happens. There is no substitute for good preparations! These promotional products help you ensure you are prepared ...

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Reusable vs. Disposable Items

Sep 23, 2021

Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cup f...

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TIP # 121 - BRAND NAME DRINKWARE

Oct 23, 2018

Co-brand with a recognized name in retail drinkware.

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TIP # 349 - PACKAGE IT UP!

Oct 15, 2018

Consider using custom packaging to create a retail, upscale look that will be remembered.

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